Through Our Lens

The set of posters is named "Through Our Lens." People see things differently through a lens, such as a camera lens, glasses, or, in digital, Google Lens. For this project, Poheng created three versions of commercial posters for sneakers. The idea of posters is how he sees different shapes and views of sneakers through his lens. In these posters, he included design elements: shapes and lines. These elements gave posters a dynamic and vivid vibe. He used a brown tone in these posters to present a vintage concept. Also, he believes that typography is the main point of this project. A clear title helps viewers catch the idea of the project.